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This course aims to develop students' awareness of the role of communication in the development of business projects and equip them with research, project management, and communication skills to navigate the production of business reports and oral presentations. Students will learn how to respond to clients' requests, manage a team project, conduct market research in a defined sector and market, and master rhetorical strategies across modes associated with business and professional communication in the digital era. Topics include: workplace interaction, specialised discourse, analysis of business genres involved in project development, rhetorical strategies across different modes, metadiscourse, project management, SWOT analysis and other market research tools. The course will prepare students to think critically, communicate effectively, and broaden their understanding of language studies and their potential application.?