EN4564 - Strategic Business Communication in English | ||||||||
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| * The offering term is subject to change without prior notice | ||||||||
Course Aims | ||||||||
This course aims to use a case based approach to: 1. Help students learn and apply the strategic model of communication to business settings. 2. Provide opportunities for students to apply a range communication strategies for successful oral and written communication in simulated business contexts. 3. Improve students' competence in negotiating with others in English through numerous role-plays and simulations using a frame work of principled communication. 4. Enhance students' oral presentation skills and to expose students to different types of business presentations. | ||||||||
Assessment (Indicative only, please check the detailed course information) | ||||||||
Continuous Assessment: 100% | ||||||||
Detailed Course Information | ||||||||
| EN4564.pdf | ||||||||
